Membership tagged posts

Stop Selling and Start Growing: Six keys to undoing sales aversion

December 15, 2021 Affective Leadership, Association Insights, Emotional Intelligence  No comments

Sell you something?

One of the most counterproductive words in the English language has to be sales. It conveys almost exactly the opposite of what it is intended in both intellect and emotion.

Consider this definition provided by Merriam-Webster, Selling: to deliver or give up in violation of duty, trust, or loyalty.

My first professional career was in membership sales. I won every award and hated every minute. Despite every sales training seminar imaginable, I loathed being a sales person...

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